How Can I Help You Grow Your Business?
I offer a full range of digital marketing services to help you stand out in a crowded online world.
WELCOME / Benvenuti
About Me
I'm Rick, Digital Marketing Professional
I’m a story teller with a particular passion for web design, content marketing and creative writing. But these days, it’s essential to have a wide knowledge base when it comes to utilizing the many diverse tools available. Most importantly, however, is seeing “the big picture” to clearly connect the brand across all platforms so that everything works in sync towards the common goal.
Basic information
Personal Details
PROFESSIONAL skills
I'm Really Good At...
UI/UX Web Design
I believe that the design of a website should be as simple as possible, mobile friendly, and optimized for engagement and conversions.
Digital Advertising
A strategic approach combining the powers of Google and Facebook to present your product or service to a highly targeted audience. READ MORE...
Copy Writing
Tight, precise, and speaking directly to your customers' needs. Copy writing is the art of using exactly the right words, no more, no less.
Email Marketing
We find our audience on social, "wow" them on our website, and email is where the conversions happen. Despite all the new widgets, it's still the best.
experience
Recent Work History
OCTOBER 2020 - Present
Director of Marketing
Uplin Doctor House Calls / Florida
Lead on all marketing efforts, including top level marketing strategy, both digital and traditional channels, as well as public relations. Analyzing the data to improve conversion rates.
JULY 2016 - JULY 2020
Marketing and PR Manager
Palm Beach Opera / Florida
Responsible for the creation, implementation, and management of all strategic marketing and communication plans in order to attract new patrons, and increase ticket sales
MAY 2012 - JULY 2016
Independent Marketing Consultant
Simple Digital Branding / Remote
Providing services to small businesses, professionals, and entrepreneurs to efficient grow their revenues while streamlining the client acquisition process through smart automation.
MARCH 2011 - APRIL 2012
Copywriter and Marketing Consultant
Pfizer Inc. / Rome, Italy
Writing, translating, and editing of both medical and marketing materials, including print content, web content, and social media content. English language support for Marketing Department.
MY EDUCATION
University Degrees
JUN 2009 - DEC 2012
Writing and Literature
Florida Atlantic / Boca Raton, FL
Coursework in creative writing, linguistics, and comparative literature, with a focus on medieval Italian and 20th century American classics.
SEP 1987 - MAY 1991
Doctor of Dental Surgery
Loyola University / Chicago, IL
Medical curriculum, with two years of core studies in anatomy, physiology, biochemistry, pharmacology, microbiology, and pathology, followed by two years of clinical dentistry and oral surgery.
SEP 1983 - MAY 1987
Biology and Chemistry
Stetson University / DeLand, FL
Major in biology and minor in chemistry, with a concentration on human biochemistry and nutrition.
portfolio sAMPLES
My Work
references
What They Say About Me
Laura Watson - Entrepreneur
"Working with Rick was a great experience from beginning to end. He listened to what I wanted, and delivered it. I was amazed at how fast I got results from my new online platform!"
Margie Miklas - Author
"Everything was great from start to finish, including the ongoing communication. And I was thrilled with the final result... my website looks fantastic!"
Lisa Ortigara Crego - Therapist
"I can't say enough about Rick's professional, expert, efficient, and thorough approach to creating a website for me as well as upgrading my blog and digital presence."
let's get in touch
Contact Details
Please do not hesitate to contact me with any online marketing question that you have.